Small Business Saturday in Metro Detroit and Ann Arbor

Held the Saturday after Thanksgiving, Small Business Saturday encourages southeast Michigan families to support local businesses and find unique holiday gifts.

While the best Black Friday deals drive shoppers toward big box stores and national chains, Small Business Saturday turns the deal-hunters to smaller, locally-owned businesses for their holiday gifts.

Started in 2010 by American Express to support small business, Small Business Saturday is celebrated the Saturday after Thanksgiving. Consumers are urged to shop and eat at independent retailers and restaurants. This year, Small Business Saturday celebrates 11 years of supporting local merchants.

Curious what local eateries and stores are doing for Small Business Saturday — and how they’re keeping it safe in the midst of the pandemic? Here are some highlights in Macomb, Oakland, Washtenaw and Wayne counties. Did we forget anyone? Let us know in the comments. We’d love to add even more cities to the list!

Note: Due to COVID-19, many shops are requiring masks and social distancing. When you head out, be sure to be courteous and follow the safety protocols. Check with the stores in your community for online shopping options.

Macomb County

Shoppers have the chance to win one of 20 $150 gift cards for shopping Small Business Saturday. There are more than 1,600 small businesses in Macomb County. Shoppers who take a picture of themselves shopping small online, in person or curbside, or eating/carrying out a meal from a community restaurant in Macomb County and post it online between Nov. 19 and Dec. 6, 2020, could win one of the gift cards. Winners will be randomly selected during a live Facebook drawing at noon on Monday, Dec. 7. Look for special deals and events at local shops, too!

Oakland County


The Ferndale Area Chamber of Commerce is encouraging folks to ditch big box stores and support local with their Unbox the Holidays event. Find safe in-person shopping, online delivery and curbside pickup from your favorite shops and restaurants — plus special, socially-distanced events.


Dozens of downtown-based businesses will be open, and several are luring customers with special sales.

There are many businesses participating in Downtown Rochester, including MI State of Mind, which will offer $10 off every $50 spent ad also have several giveaways. Catching Fireflies will offer free Sherpa Socks with a purchase over $60.

Wayne County


The Detroit Economic Growth Corporation is urging families to support the thousands of shops in Detroit’s neighborhoods this Small Business Saturday. Watch for deals at select shops throughout the city and don’t forget to share your shopping experience with #shopsmalldetroit. Face masks required.


The annual passport isn’t on in 2020 but Hamtramck’s small business are ramping up for the holiday season with delicious foods and fabulous gift ideas. Watch the Hamtramck DDA’s Facebook for sales and specialty items. Face masks required.

Wayne (city)

Main Street in Wayne is doing Small Business Saturday online this year. Look on their Facebook page for featured businesses throughout the season and live shout-outs to local businesses.

Nov. 23-Dec. 16, participate in Main Street’s Shopathon and get a stamp every time you shop at a local business. Shoppers with three stamps from three different businesses will be entered into a drawing. Don’t forget to use #shopsmallwaynemi to share your shopping fun.

Washtenaw County


The Dexter Chamber of Commerce is encouraging shoppers to stay local and get your holiday gifts on Small Business Saturday. Check out the area’s shopping district to find great deals and other fun.


Saline Main Street is encouraging locals to head down on Small Business Saturday to support local shops like Cobblestone Rose, Rock Paper Scissors and others. Check their website for sales and special events.

This post is updated regularly.


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