Hatched: Newborn to Ninety Store Opens in Romeo

This Macomb County shop started by two local moms features natural and organic products for moms, babies and kids alike.

The name “Hatched” suits a fresh Romeo shop opened by Jen deMesa and Kelli Donaldson. With seven young kids of their own, this pair gets new families’ needs. And their brainchild offers a mix of natural products in a laid-back setting.

It all started during play dates. As their children, ages 1-12, mingled, the moms chatted about stuff they loved. “We were talking about a broad range of things, not just for kids but for adults, mostly natural or organic items,” deMesa says – and how cool it’d be to have them all in one place. Last May, they made it happen.

Their downtown store, formally Hatched: Newborn to Ninety, LLC, stocks organic wares made in the U.S. and Europe for a variety of ages. For wee ones, find teethers, cloth and disposable diapers, naturally made clothing and just-added Moses Baskets – along with wood games and biodegradable beach toys for older kids. Plus try wellness teas by Those Nature People Herb Haus of Frankenmuth, essential oils, bath salts and more for grown-ups. Prices range about $1.75-$450.

Craft classes and Girls Day Out events are available, too, and car seats and strollers are coming soon. “We truly have something for everyone,” deMesa says.

Hatched: Newborn to Ninety, LLC

  • Address: 114 W. St. Clair St., Romeo
  • Phone: 586-243-9976
  • Hours: 10 a.m.-2 p.m. Mondays-Tuesdays and Saturdays, 10 a.m.-6 p.m. Wednesdays-Fridays; closed Sundays


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